Blue, blue, blue…
The psychology of color is interesting. The physical aspects of color are interesting. The contradictions and challenges you find related to colors are interesting. Are you feeling blue? Color Science In my job as Product Marketing Manager at Barco, where our focus is high end projectors and their use across various industries and installations – […]
Collaborate! Or die?
Barco released a new range of projectors 15th May 2013 – a series of projectors named Collaborate, targeting businesses, governments and educational institutions that wants to share information more efficiently. The products are developed and manufactured in Norway, marketed from Belgium and sold, deployed and serviced globally. This clearly indicates the need for cross geo […]
Let me tell you a story…
Storytelling is important. Especially for us who operates in the Sales, Marketing and Communications part of the world (add Training too, since that is my primary task!). But even the greatest of stories can fail – unless the story itself matches the core message you want to convey to your audience! Connect, Persuade, and Triumph […]
The End is the Beginning is the End
The End is the Beginning is the End! It’s a New Year! And when a year ends, there are promises to be made, changes to happen – and better things to come? And there are presentations to be made! December 23rd came the news to public; Barco acquires majority share in projectiondesign®; “The combination of […]
Brighter and Broader; training, simulation, heavy equipment and a whole lot of guns!
Brighter and Broader; training, simulation, heavy equipment and a whole lot of guns! I’m leaving Orlando and I/ITSEC is over for me for this year. It was a great show and now I am heading for Raleigh, NC for training! At I/ITSEC, the projectiondesign team has showcased our complete range of projectors targeted […]
First, make sure you have something to say
Stories are important! A story is good, but a great told story is something you will remember forever! And great presenters know how to convey stories. Stories are being told daily, at lunch, when back from work or travels and they’re part of life, almost from the day we were born to the day we […]
Are you passionate about video?
If you have an interest in video based marketing material, you will find the website of mywebpresenters.com interesting as they share their knowledge! And knowledge sharing is important! Of course, they also want to sell you a service. 😉 “We love video – but we love the results it delivers even more. An innovative video […]
3D: Failure is not an option
Wireless broadband could have failed if it wasn’t standardized. 3D is in the same position. Here are the roadblocks 3D faces. If you want to read more about this, you can find the full article at the Commercial Integrator website. I am wrapping up my follow up to the first post – hopefully it will […]