Tag Archives: tips

So What?

Customer Value Proposition? So what?!!

Does your marketing and sales collateral work well? Do they present an understandable value proposition to your potential customer? Unfortunately most companies offer weak and worthless value propositions – if anyone at all. I spent (read; wasted) a couple of hours looking at websites, marketing materials and sales documentation. All of it intended to generate […]

Are you passionate about video?

If you have an interest in video based marketing material, you will find the website of mywebpresenters.com interesting as they share their knowledge! And knowledge sharing is important! Of course, they also want to sell you a service. 😉 “We love video – but we love the results it delivers even more. An innovative video […]