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What are important KPIs for Sales B2B?

A key performance indicator (KPI) is a measurable value that is used to track and evaluate the success of an organization, a department, a team, or an individual in achieving specific goals. KPIs are used to monitor progress, identify areas for improvement, and help organizations make informed decisions about their operations. By setting and tracking […]

3 words of 2023

Exactly one year ago I wrote a post about 3 words that would matter to me in 2022: Structure, leadership and growth. And while 2022 started a bit on the “meh” side, the end of 2022 was simply amazing. And I am looking forward going into 2023 with a great love life and a business […]

5 important marketing KPI’s

Marketing Key Performance Indicators (KPIs) are metrics that help you measure the success of your marketing campaigns and identify areas for improvement. Some common marketing KPIs include: It’s important to choose the right KPIs for your business and marketing goals. These may vary depending on the specific goals of your marketing efforts and the metrics […]

Henry Ford, Innovation, and That "Faster Horse" Quote

It was clear what people wanted, and it wasn’t faster horses. And Darwin quotes are not too precise either. But who really cares if the quotes are not by the claimed origin? The content and story behind the quotes are still valid! But perhaps Ford’s quote should include bicycles and not cars…?