eNPS stands for Employee Net Promoter Score. It is a measure of how likely your employees are to recommend your company as a place to work. eNPS is calculated by asking your employees a single question:
“On a scale of 0 to 10, how likely are you to recommend [company name] as a place to work?”
Based on their answers, employees are divided into three categories:
- Promoters (9-10): Those who are most satisfied and likely to recommend your company.
- Passives (7-8): Those who are neutral and do not have strong opinions about your company.
- Detractors (0-6): Those who are dissatisfied and may spread negative word-of-mouth about your company.
To calculate eNPS, the percentage of detractors is subtracted from the percentage of promoters:
eNPS = % Promoters – % Detractors
Calculation example:
Let’s say you have 100 employees and they respond to the eNPS survey as follows:
- Promoters: 40% (40 employees)
- Passives: 30% (30 employees)
- Detractors: 30% (30 employees)
How do you calculate eNPS?
- eNPS = 40% – 30% = 10%
In this example, the eNPS score is 10%. This means that 10% more of your employees are promoters than detractors.
An eNPS score can range from -100 to +100:
- A positive score indicates that you have more promoters than detractors.
- A negative score indicates that you have more detractors than promoters.
- A score of 0 indicates that you have an equal number of promoters and detractors.
Generally, an eNPS score above 30% is considered good.
When and how do you use eNPS?
- Measure eNPS regularly to track progress over time.
- Compare your eNPS score with other companies in your industry.
- Use eNPS results to identify areas for improvement.
eNPS is a valuable tool for measuring employee satisfaction and loyalty. By regularly measuring eNPS and using the results to improve your company culture, you can increase employee engagement and productivity.
Recommended reading: A comprehensive list of KPIs your organisation can measure, wether it is sales, marketing, service or customer success.